Mobile integration has become absolutely inevitable for every consumer brand that is keen to interact with its customers and its no longer limited to a phone call since the medium has flourished with round the clock services through IVR Calls, Missed calls, Mobile apps and SMS.
“I absolutely adore the lucidity & adaptability of the medium that paves way for innovative ideas for establishing a connect,” says Vikram Raichura (Managing Director, VivaConnect) to Silicon India summing it up as 5 C’s of Mobile Marketing for Brands.
Principle of zero cost expenditure from end user maximizes engagement.
A clear context of location, taste, interest, time and lifestyle brings optimal results.
Call to Action
A two-way communication grants prompt call to action.
Gateway to galaxy of creativity and innovation for brands to plunge in.
Most convenient means of communicate & interaction.
A mobile marketing campaign that brings 5 C’s in fine alignment can assuredly hit its target group right in the spot and create the connect.
Click over below logo to read an elaboration of rough sketch jotted above